How much does it cost to build an online store?

Post by
Musa Pashov

How much does it cost to build an online store?

With the rising technology, most businesses are now being shifted, from physical to online. An online store is one of the most popular businesses in today's world. An online store is a typically old term, and nowadays, online stores are referred to as eCommerce websites. Many entrepreneurs ask that what the budget is for building an online store.

Ecommerce web design costs are based on different factors. Today we're going to answer what is the budget for building an online store.

How much does it cost to build an online store?

This section consists of several factors that make up the overall cost of an online store design. Some of the factors are listed below.

Ecommerce web design

One of the most important factors to consider while building an online store is its web design. A web design is the essential feature of any site. A good and attractive web design is necessary for your online store to increase traffic on your online store's website. A web design consists of specific things like templates, logos, and themes.
A good web design means that your online store has a great UI/UX interface. The better the user interface is, the better is your conversion rate. Conversion rate is the success rate of your site.
You would want to have your eCommerce web design according to your vision. The eCommerce web design costs are divided into several parts.

Templates will cost you too

If you want to go with the already available templates in your eCommerce web design, it will cost you around $100- $250. Usually, there are many platforms where templates are free. You can download them and implement them into your eCommerce web design. Ecommerce web design costs vary with the template chosen.
However, it is not recommended that you should use the already available templates in your eCommerce web design. You would want to have your template, as this will make your eCommerce web design more unique and astonishing. You should choose the template through which you can express yourself.

Themes will have their cost also

Another important thing in your eCommerce web design is an attractive theme. Like templates, there are hundreds of free themes. Free themes are not attractive, and you should choose the theme according to your concept. Customized themes are generally more attractive and will make your online store stand out against the competition.
Free themes are free of cost, but if you want to customize your theme as you desire, it will cost you around $1000- $2000. This cost can also go all the way up to $3000. The theme cost depends upon the degree of customization. Ecommerce web design costs vary with the theme chosen.
One of the essential parts of your online store is your logo. You should have a unique logo that doesn't resemble any other online store logos in the market. Customized logos can also cost you an extra $1000 - $2000.

Size of the online store will matter also:

The cost of eCommerce web design also depends on how big an online store you are planning to open. Usually, if the online store is relatively small, you might have to spend at least $5000 on its design.
  • If you're considering opening medium-sized online stores, you may have to spend at least above $5000- $10,000.
  • If you're considering opening an online store on an enterprise level, it can cost you around $30, 000 - $35,000. Ecommerce web design costs are directly proportional to the degree of customization.
The budget for building an online store also depends upon the programming. Several factors come under programming.

Functionality will be a factor also:

The budget of building an online store also depends upon the site's functionality. Functionality is defined as how much minimum effort does your clients put in while using your site. The higher the functionality of your site is, the more appealing your eCommerce web design will be.
Usually, the functionality department will cost you around $2000-$25000. It is a tentative cost and can be increased or decreased depending upon the custom code and custom extensions.

Responsiveness will count too:

Responsiveness is another important factor that you should have in your eCommerce web design. Users would want to order from the online store to access any of their devices.
  1. Nowadays, responsiveness isn't a luxury. It's a necessity. Responsiveness makes accessing the site more convenient.
  2. People don't prefer shopping from unresponsive sites. Adding good responsiveness will cost you around $3000- $25000.
  3. Programming also depends upon the size of your online store. Overall, the programming of a small eCommerce web design will cost you around $2000.
  4. Medium-sized programming will cost you around $15,000.

The content of your eCommerce web design

Your online store is incomplete without high-quality content. Content is necessary to describe products that are available in your online store.
  • Without content, you won't be able to attract customers to your site. Without content, your audience will be confused.
  • The budget for building an online store also depends upon the quality of the content.

Content is further divided into three sections.
  1. Number of pages
  2. Quality of content
  3. Images of the products

  • Number of pages

The cost of 10 pages is about $1000- $1500. This cost can be increased if the pages are more and if you want to have a creative and custom page for every product.

  • Quality of content

If you want to have high-quality in your eCommerce web design, then you'd have to pay between $50 - $100 to a content writer.

  • Images of the product

You will also need to add the images of the product to help your audience out.High-quality pictures of your product will increase the traffic to your online store. Typically, adding interactive multimedia will cost you around $250.

Integrations will have their own cost:

Database integrations help any site to store the credentials and personal information of the clients. Integrations are really helpful in creating a user-friendly interface for a website. Database integrations can help your clients not enter all of their personal information every time they order something from your online store.  
Generally, database integrations will cost you $500- $25,000. The larger the online store is, the more integrations it will need. Small-sized integrations will cost you $500. Medium and large-scale online stores will cost you around $20,000 - $25,000.

Ecommerce SEO will have its own expenses:

To increase the traffic on your store's website, you will need the help of SEO. SEO will help your store to rank much better in Google's search and displayed results. SEO is a vast field, and only an SEO expert can help you keep up with SEO's changing trend.
Generally, SEO experts charge $70 - $150 per hour. To help your site eCommerce website rank higher, you will have to spend $750-$5000 per month on Search Engine Optimization.

Some other important things which will be costly too:

Below are some of the important things you can’t miss.

       1.  Data imports

Data imports are also essential for your online store design. If you have a medium-sized online store design, then you'd have to pay around $5000. If you have a large online store design, you'd have to pay between $5000-$10,000.

     2.  Domain name for your eCommerce website

A domain name is also necessary for your eCommerce website. A domain name is unique, and you'd probably have to spend $5- $10 per year. Domain names can also be customized. The customized domain names are between $10 - $15.

   3. Web hosting

Hosting allows your site to go live worldwide. If your website isn't hosted, users won't be allowed to visit your site, as you won't have any website. Web hosting will cost you $20 - $250 a month.

If you want to have access to the faster server on the cloud, or want more space, then the web-hosting cost can also go up to $1000- $2000 a month. Various web hosting companies have different packages. Some of them charge you annually. Usually, eCommerce web hosting's annual price is $75 for the basic and up to $10,000 for the most advanced ones.
Hosting also depends upon the size of the online store design. If you have a small-sized online store design, you'd have to pay around $500 (annually). If you have a medium or large online store design, then you'd have to pay around $6000 - $10,000 (annually).

Cost of running and maintaining will also include:

After successfully making your online store design, you still have to maintain the site to perform at its optimal pace. You would want to hire professionals to maintain your eCommerce website at all times.
You want to hire employees and train them, and the overall cost for this would be $2000 - $4000. Moreover, updating, testing, and securing the website every day will cost you around $15,000 - $ 30,000 per year.


The above-mentioned is the overall estimated cost of online store design. These are just "estimated," and actual prices can vary according to your eCommerce web design. Moreover, a certain degree of customization will also affect your budget for building an online store.

More From Blog

You Might Also Like

Clutch Honors Outstand Online as a Top Bulgarian B2B Company for 2022
Read More
Web Design
How to choose the right web design agency?
Read More
Web Design
Outstand Online - Web Design Agency Ranked As Top 30 Responsive Web Design Companies
Read More

Trusted by

Are You Ready?

Let’s Work Together

We create world-class websites, online stores, and branding.